Probo invests in Truepress Jet L350UV digital label press to expand its reach in the label printing market

Specialist web-to-print company Probo (www.probo.nl) has entered the digital label print market with the installation of the latest Screen Truepress Jet L350UV digital label press. The investment will enable the company to expand its product portfolio and offer a faster turnaround on short-run variable jobs on a wider range of substrates.

Based in Dokkum, Netherlands, and working exclusively with its reseller partners, Probo specializes in digitally printed large-format products such as banners, flags, wallpaper, panels, canvas, wood, vinyl and foil, paper and textiles. In addition to its web-to-print services, the company also offers finishing on its products.

Owner and CEO, Erwin Postma, says: “Our investment in the Truepress Jet L350UV label press means we can now focus on expanding our reach in the label printing market and specialize in short runs of roll labels – the smallest job being one roll of 25m – and sheet labels.” With the Truepress Jet L350UV label press any design and size is possible, on a wide range of substrates.

Its high running speed – 50m per minute – was just one of the factors that convinced Probo to choose the Truepress Jet L350UV over other digital label presses. Erwin says: “We certainly wanted a press that offered a fast turnaround on high quality, short run label production, which the Truepress Jet L350UV delivers. The main difference for us, between this and other label presses, is the relatively low material loss in production, particularly at the start of each batch – the press uses just 9m of material at the start of each queue, with only 4mm loss of material on each side. That and the lower ink cost and usage means the press is extremely cost-effective which is good for business.”

The Truepress Jet L350UV runs offline and fits in well with Probo’s existing technology on site – prepress workflow is fully automated with Esko Automation Engine and finishing by the company’s SEI Label Master machine.

Probo likes the simplicity of the press. Its automated head cleaning function greatly simplifies maintenance and reduces the amount of time required to keep the press in an optimum condition. Cleaning of the head area can be executed with the simple click of a button so that the press is instantly ready for production.

With the installation of the Truepress Jet L350UV, Probo is able to produce significantly larger amounts of sheet and roll labels than before, with faster finishing when laser cutting. As well as being able to take on different types of jobs, the company is confident that new reseller partners will be signing up to its new label production service, which in turn could boost its large format print business.

Carlo Sammarco, European Sales Director, Packaging Solutions, Screen GP Europe, says: “Probo’s decision to choose the Screen Truepress Jet L350UV to advance its entry in the label printing market is a major endorsement for Screen engineering. We are delighted to be associated with such a professional company that is continually investing and growing a successful print business.”

Picture caption: Probo staff with the The Truepress Jet L350UV digital label press